Winston Waring, ChFC®, CLU®

Your Personal CFO

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The Ameriflex® Group Winston Waring, ChFC®, CLU®
Scottsdale, AZ

Serving Clients Nationwide

Your Personal CFO

8 Certified Advisor Reviews™
5 out of 5 Stars
Jump to Reviews

Areas of Focus

  • Business Owners
  • Business Transitions
  • Financial Planning
  • Investment Management
  • Legacy Planning
  • Life Insurance
  • Long-Term Care
  • Retirement Planning
  • Tax-Efficient Planning

About Winston Waring, ChFC®, CLU®

Winston Waring is a husband, father and financial guide to the best clientele. His wife and family are the two aspects of life that matter most.

Winston got into the business by way of his dad, a financial advisor who began his career in 1973 and is still going strong. Winston works independently of his dad.

Winston’s practice focuses on comprehensive financial planning, with an emphasis on what he calls the four pillars of a client’s financial picture.

The four pillars are:

▪️ Investment Planning - Aligning your investments to you and your risk awareness

▪️ Tax Planning - Minimizing taxes wherever possible

▪️ Estate planning - Directing your assets to whom you desire

▪️ Retirement planning - Analyzing how long your money will last based off your unique needs

Using a lens beyond money alone, all new clients take a brief, in-depth personality test for Winston and team to communicate best and know a client at their core.

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Licenses held are Series 66, Series 7, Life and Health for the state of Arizona and California. Securities licenses currently held in CA, AZ, CO and VA. Winston also holds two designations from the American College of Finance - the Chartered Financial Consulting (ChFC) as well as the Chartered Life Underwriting (CLU).

Professional Designations

  • Chartered Financial Consultant (ChFC)
  • Chartered Life Underwriter (CLU)

Primary Location

7702 E Doubletree Ranch Rd Suite 300, Scottsdale, AZ 85258

Meeting Options

  • Video Conference
  • In-Person
  • Phone

Compensation Methods

  • Annual Retainer
  • Commissions
  • Fee Based
  • Hourly Rate

What to expect in the first meeting

Click the 'Book Intro Call' button above to get in touch and schedule a free introductory conversation. We'll get to know each other and I'll listen to understand your unique circumstances so we can determine the best way to proceed. I look forward to speaking with you.

Offers Investment Management

Yes

About The Ameriflex® Group

We're guided by a genuine desire to help those we serve with comprehensive knowledge, compassion, and at our highest level helping steward their lives with confidence and peace. Together, we build a business grounded in trust, fueled by purpose, and driven by a genuine love for our people.

Why Work With Us

We focus on quality over quantity. It’s not how many clients we have but the quality of each relationship that matters. Mutually beneficial for all involved.

What I Do For My Clients

✔️ Investment Oversight Service
✔️ Life Insurance
✔️ Business Transition Advisory Services
✔️ Tax Reduction Planning
✔️ Retirement Income & Distribution Planning
✔️ Family Wealth Planning
✔️ Client Services & Communications

Securities offered through Registered Representatives of Cambridge Investment Research, Inc., a broker-dealer, member FINRA/SIPC. Advisory services through The AmeriFlex Group®, a Registered Investment Adviser. Cambridge is a minority owner of The Ameriflex Group. Other entities and/or marketing names, products or services referenced here are independent of Cambridge.

Education

Arizona State University, Business Management, Marketing, and Related Support Services | Santa Barbara City College, Associate's degree, American History

Hobbies and Interests

  • Family
  • Hiking
  • Music
  • Reading

Who We Serve

  • Business Owners
  • Corporate Executives
  • Families
  • Intergenerational Families
  • Young Families

Wealthtender® is a trusted, independent financial directory and educational resource governed by our strict Editorial Policy, Integrity Standards, and Terms of Use. While we receive compensation from featured professionals (a natural conflict of interest), we always operate with integrity and transparency to earn your trust. Wealthtender is not a client of these providers. Testimonials may not be representative of other clients’ experiences and do not guarantee future performance or success.

Write a Review


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Other thoughts on financial security

✅ Wealthtender Certified Advisor Review™
Apr 20, 2026
Even though one can spend decades doing their own investments, it is most helpful to have another point of view from someone who studies investment strategies. No one can be an expert in everything. Mr. Wearing has shown understanding of my goals and provided ideas on how to achieve them. Conversations with him are always cordial, and he has been very responsive to inquiries.
Relationship to Financial Advisor: Client as of Apr 20, 2026
Compensation: This reviewer received no compensation for this review.
Conflicts of Interest: There are no material conflicts of interest.
Avatar for Norman Maeser
Norman Maeser

Trusted Guidance and Exceptional Service

✅ Wealthtender Certified Advisor Review™
Apr 17, 2026
Winston has been an outstanding financial planner—knowledgeable, responsive, and genuinely invested in my long-term success. He explains complex topics clearly and always provides thoughtful, tailored advice. I feel confident and well-prepared thanks to his guidance. Highly recommend working with him.
Relationship to Financial Advisor: Client as of Apr 17, 2026
Compensation: This reviewer received no compensation for this review.
Conflicts of Interest: There are no material conflicts of interest.
Avatar for Ro Bruccolieri
Ro Bruccolieri

Honesty is Loyalty

✅ Wealthtender Certified Advisor Review™
Apr 14, 2026
Winston has been a great person to work with since day one. He’s been honest with me since our first meeting to now which really has earned my trust. He is also on top of his game, I’ve never felt neglected or talked down upon as a client. Winston instead takes often complex conversations and works patiently with me to help understand all topics at hand. I will be working with Winston for many years to come.
Relationship to Financial Advisor: Client as of Apr 14, 2026
Compensation: This reviewer received no compensation for this review.
Conflicts of Interest: There are no material conflicts of interest.
Avatar for Clayton
Clayton

Patient & Diligent

✅ Wealthtender Certified Advisor Review™
Apr 13, 2026
Winston has been on my personal board of directors for several years now. I trust him and his expertise to keep me in the know and make changes in my best interest. He’s also incredibly kind, wise and very patient with me.
Relationship to Financial Advisor: Client as of Apr 13, 2026
Compensation: This reviewer received no compensation for this review.
Conflicts of Interest: There are no material conflicts of interest.
Avatar for Jenny
Jenny

BEST financial advisor.

✅ Wealthtender Certified Advisor Review™
Apr 13, 2026
Winston Waring has been crucial to my development as a financially responsible adult. Maybe the most friendly person I’ve met in business. Furthermore Winston is patient and cares about the client succeeding. Throughout our entire relationship Winston has communicated thoroughly and is always looking for the next move to level up my portfolio. My expectations on my portfolio growth has been exceeded greatly because of Winston’s hard work.
Relationship to Financial Advisor: Client as of Apr 13, 2026
Compensation: This reviewer received no compensation for this review.
Conflicts of Interest: There are no material conflicts of interest.
Avatar for Sutton Caldwell
Sutton Caldwell

Honest, Thorough, & Comprehensive

✅ Wealthtender Certified Advisor Review™
Apr 10, 2026
I continue to have great experiences working with Winston. He made overwhelming financial topics much easier to understand that applied to my situation. Winston takes the time to get to know my goals, my comfort level with risk, and what I’m really trying to accomplish long term. Nothing ever feels cookie-cutter—his recommendations are thoughtful, personalized, and clearly explained in a way that makes sense. I truly appreciate is how easy he is to communicate with. He’s responsive, keeps me updated, and is always willing to walk through questions without making things feel complicated or rushed. Even when markets get unpredictable, he gives me confidence by staying steady and focused. Most importantly, I trust him. It’s clear he genuinely cares about helping me succeed and make smart decisions. If you’re looking for a financial advisor who’s knowledgeable, approachable, and truly invested in your goals, I’d absolutely recommend Winston at The Ameriflex Group.
Relationship to Financial Advisor: Client as of Apr 10, 2026
Compensation: This reviewer received no compensation for this review.
Conflicts of Interest: There are no material conflicts of interest.
Avatar for Michael
Michael

Great advisor!

✅ Wealthtender Certified Advisor Review™
Apr 10, 2026
Winston has been our advisor for several years now. We have had several advisors in the past, but never anyone as consistently good as Winston has been. We trust Winston implicitly and appreciate all he has done for us.
Relationship to Financial Advisor: Client as of Apr 10, 2026
Compensation: This reviewer received no compensation for this review.
Conflicts of Interest: There are no material conflicts of interest.
Avatar for Linda and Charlie Byers
Linda and Charlie Byers

Winston Waring Review

✅ Wealthtender Certified Advisor Review™
Apr 10, 2026
Having used several large financial institutions prior to meeting Winston they all seemed to lack the patience, expertise and personal/professional knowledge that we wanted. Winston has brought a piece of mind to me and my family that will carry on for years. I strongly recommend him to those looking for a knowledgeable, forward thinker and someone who really wants to build a positive relationship with their clients!
Relationship to Financial Advisor: Client as of Apr 10, 2026
Compensation: This reviewer received no compensation for this review.
Conflicts of Interest: There are no material conflicts of interest.
Avatar for Dr. Aaron J. Tabor, PhD, CTBS, CWCA
Dr. Aaron J. Tabor, PhD, CTBS, CWCA